Full & Introductory Courses
Introduction
€199
- What makes people click, buy & experience?
- 4:30 hrs of videos
- 24 psychological tactics
- 24 theories & models
Complete Master Course
€699
- Become a MASTER in Online Persuasion & Experience Design
- 18:30 hrs of videos
- 101 psychological tactics
- 20 frameworks
101 Persuasion Tactics
€299
- Learn 92 persuasion & experience design tactics
- 6:00 hrs of videos
- 101 psychological tactics
- No theory, just tactics
Value & Price Perception
€199
- Set the optimal price and reduce the pain of paying
- 4:20 hrs of videos
- 38 psy-pricing principles
- 10 frameworks
Advanced & Specialty Courses
Attention & Perception
€99
- Stand out, control where people look and what they perceive
- 1:50 hrs of videos
- 7 psychological tactics
- 20 frameworks
Needs & Motivations
€99
- Make people intrinsically motivated to buy
- 3:00 hrs of videos
- 9 psychological tactics
- 10 frameworks
Social & Situation
€99
- Exploit the influence of others and of the context
- 2:25 hrs of videos
- 14 psychological tactics
- 10 frameworks
Memories & Habits
€99
- Architecture habits and create loyal ambassadors
- 2:30 hrs of videos
- 8 psychological tactics
- 10 frameworks
Each course comes with
Lots of short video lectures
Behavioral scientific theories, models & practical frameworks (except the applied tactics course)
Applied persuasion & nudging tactics
Practical A/B-test examples
A Course Book
A pdf with Key Takeaways (8 pdf’s in the case of the full master course)
Access to Live Q&A sessions with Bart
A highly desired CERTIFICATE !
